Senior Digital Marketing Executive

Full Time, Kuala Lumpur (Malaysia)

About the role

We are looking for passionate, self-motivated and proactive team player to be responsible for increasing brand awareness which drives business growth and builds a great marketing team.

Your responsibilities:

  • Good technical knowledge in setting up, managing, and optimising campaigns to drive awareness and acquisition across digital channels including SEM, Display, PPC, SEO, Social Media and Affiliate marketing
  • Identifying replicable marketing strategies, tactics and channels that address business pain points and convey service benefits to drive new customer acquisition
  • Work closely with the marketing team to propose marketing ideas, develop marketing plans and KPIs, as well as ongoing reporting
  • Manage revenue delivery and budget spend, including daily optimisation and providing real-time targeting recommendations
  • Create A/B testing frameworks and implementation to ensure consistent growth of acquisitions
  • Plan and execute content marketing, including content strategy that can penetrate different market segments
  • Measuring and reporting performance of all social media campaigns and ongoing ad performance
  • Regularly monitor and survey market trends of similar industries

Requirements:

  • Candidates must possess at least a Bachelor’s Degree, Post Graduate Diploma, Professional Degree, Marketing, Advertising/Media, e-Commerce, Mass Communications, or equivalent
  • At least 3 Year(s) of working experience in the related field is required for this position
  • Experienced in Search Engine Marketing including PPC, AdWords, and Display Advertising
  • Relevant experience with good technical knowledge and hands-on experience with SEM, SMM, SMO, SEO and able to execute and optimise
  • Experienced in Social Media Marketing (Facebook, Youtube, etc)
  • Experience in Jira is a plus
  • Strong analytical skills – familiarity with analytics tools (Google Analytics, or other equivalent analytics tools)
  • Excellent proficiency in the English language
  • Proven experience in writing and editing ad copies
  • Entrepreneurial – ability to see opportunity and execute to take advantage quickly

Benefits:

  • Supportive Teammates
  • Competitive Salary
  • Attractive Benefits – internet, phone, and extra annual leave
  • Work-Life Balance
  • Young and vibrant work culture
  • Flexibility to Unleash your Potential.
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